Chaneb plus

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Chaneb +

Publish Date

April 14, 2022

project type

Branding & Design

Chaneb+'s Menu Transformation

See how we redesigned Chaneb+'s menu system from print to animated digital screens that guides customers from decision to order in seconds.

The Challenge

Chaneb+ serves exceptional sandwiches, but their menu wasn't making it easy for customers to choose. Text-heavy layouts, unclear organization, and inconsistent visuals across print and digital screens created confusion during peak hours. In Tunisia's competitive fast-casual market, a confusing menu means lost sales and frustrated customers.

What they needed: A menu system that works seamlessly in print and on digital screens, making ordering intuitive whether customers are standing at the counter or viewing from the queue.

Print Menu

Designed for in-store display and takeaway, the print menu balances comprehensive information with clean, readable layouts. Customers can browse comfortably at the counter.

Animated Digital Screens

We adapted the menu design for vertical and horizontal displays, creating animated transitions that highlight daily specials and new items. The screens maintain the same visual language as print while taking advantage of motion to create atmosphere and guide attention.
Design Principle: Whether you're looking at paper or a screen, the Chaneb+ menu should feel familiar, clear, and appetizing

From Print to Screen: Consistent Experience

Seamless Ordering Experience

Chaneb+ now has a unified menu system that works across every format. The redesign makes ordering faster and more enjoyable, while the cohesive visual identity reinforces their commitment to quality at every touchpoint.

What We Delivered:

Print menu design
Animated digital screen templates (multiple screen ratios)
Brand guidelines for consistent application

Strategic Impact: Clear visual hierarchy reduces ordering time, animated screens create an engaging in-store atmosphere, and the professional design signals quality that matches their food.

Ready to transform your food brand's customer experience?
From menu design to complete brand systems, we help Tunisia's food businesses create clear, compelling visual identities that turn hungry visitors into loyal customers.

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